电影推介
Movie promotion
  • 绿色出行易建联篇

    Green Travel Yi Jianlian articles

    制片人:李英
    Producer: Li Ying
    编剧导演:田民
    Screenwriter Director: Tian Min
    演员:易建联
    Cast: Yi Jianlian
剧情简介:

倡导“绿色出行”理念的代表性公益广告片
道一传媒力邀体坛巨星男篮一哥易建联先生作为“绿色出行”的代言人
借易建联良好的公众形象达到最大的传播效果
在表现手法上
以“传递”为表现形式
将“绿色出行”理念以最完美的方式表现出来
于人际间的文明传递彰显深圳国际都市气质
是时下宣扬“绿色出行”类公益广告最具标志性作品

Synopsis:

A public service advertisement advocating the concept of “Green Travel”
Daoyi Media invites the superstar Yi Jianlian to be the spokesman of “Green Travel”
To achieve the greatest effect of communication using his good public image
As for the manifestation
It uses “passing” as the form
To show the concept of “Green Travel” in the most perfect way
And transmit the temperament of Shenzhen as an international metropolis
It is the most iconic work of public services ads advocating “Green Travel”